Having just recently introduced its UPSIDE DOWN SHOELACES lacing system in February, the punk-fueled streetwear imprint 99%IS- has expanded the range with brighter hues.

Drawn from South Korean designer Bajowoo‘s personal style, the unique functional lacing option is secured upside down as a way of expressing a rebellious spirit. Speaking about the release, Bajowoo revealed the inspiration came from his preference tying from the bottom to go against what he was told to do as a child.

The second drop of the lacing system comes in “Blue,” “Pink,” “Beige” and “Orange” with logo-engraved toggle stoppers and signature badge.

Priced at ₩57,000 KRW (approximately $50 USD), new colorways of UPSIDE DOWN ATT1%TUDE SHOELACES are available now on 99%IS-’s website and at GR8. The badge could be purchased separately for ₩39,000 KRW (approximately $35 USD). Check out the YouTube video below to learn more about the UPSIDE DOWN SHOELACES lacing system.

For more footwear news, Nike’s Dunk Low lights up in “Laser Orange.

Click here to view full gallery at HYPEBEAST



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