Following the release of HODINKEE’s take on the Q Timex Reissue, Huckberry has teamed up with Timex again for their second collaboration inspired by “Cola.” Celebrating the timepiece icon, Huckberry drew from watchmaking trends and color codes from the ’70s and ’80s for its exclusive limited-edition version of the Q Timex Reissue 38mm Stainless Steel Bracelet Watch.

Expressing the classic contrasting bold mix of black and red, the watch features a highly legible military-style “crosshair” dial. Accenting the dial are hits of luminous white, INDIGLO lume, both polished and faceted 6-9-12 markers and hands marked with cola fizz-like details. Capping the dial is a scratch-resistant acrylic domed crystal surrounded by an aluminum timing bezel that features the first 20 minutes anodized in bright red.

Powering the watch Seiko PC33 quartz movement protected by a durable and sleek stainless steel case with a 50-meter water resistance rating. A functional co-branding etched battery hatch that can be opened with just a coin makes the watch as easy to maintain as it is to wear. For a final touch of retro, the watch comes complete with a reverse-engineered, woven stainless steel bracelet.

Priced at $190 USD, the Huckberry x Q Timex Reissue 38mm Stainless Steel Bracelet Watch is available now exclusively on Huckberry’s website.

In case you missed it, the Moncler + Rick Owens collection is conceptual, architectural and extreme.

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