The partnership will produce special collections for the NFL, promising men’s and women’s apparel and outerwear for all 32 teams. All pieces highlight each team’s official colors and branding, and integrates the Tommy Hilfiger logo in each design. Color blocked items such as a half-zip pullover windbreaker jacket, quarter-zip pullover hoodie, full-zip hoodie and polo front the TommyxNFL collection, along with fellow team-themed garments including a pinnacle pullover hoodie, tie dye French terry pullover sweatshirt, rugby long sleeve polo and an all-over print T-Shirt.
“Sports have always been very closely connected to our brand DNA, and we have an incredible history of working with legends from the sporting world. Our collection for the NFL celebrates one of the most widely followed sports in America,” Tommy Hilfiger said in a statement. “We have truly captured the spirit of each team in our signature styles, and I am very excited for football fans around the country to experience NFL merchandise reimagined through a fashion lens. We are also very proud to partner with Victor Cruz and his non-profit, the Victor Cruz Foundation, to mark the launch of the collection and support his organization’s educational programs to empower our next generation.”
The first TommyxNFL collection is available for pre-order now on the official NFL webstore.
Elsewhere in fashion, take a look at DRx Romanelli’s upcycled capsule for LN-CC’s “10.10” project.